Do you know the main products (42%) that European buyers buy online (Eurostat, 2021)?
- Clothes;
- Shoes;
- Accessories.
Whereas a significantly lower number acquires:
- Cosmetic products (17%);
- Home furniture and accessories (16%).
Whenever a customer makes an online purchase, they essentially value three aspects: security, speed and convenience. In addition to a good shopping experience, in the online store, the customer also expects quality in the delivery service.
It is in this sense that logistics operations play a decisive role with regard to the overall customer shopping experience and sales success.
To avoid delays and constraints, whether in terms of deliveries or returns, you should contact your preferred logistics operator and get to know more about fully customized solutions. Learn more about the key factors that contribute to e-commerce success below.
Main Objectives of Logistics in E-commerce:
- Cost reduction;
- Increased profitability;
- Greater productivity;
- Customer satisfaction with the service;
- Higher market competitiveness.
Check out the essential steps for the efficiency of the sector:
- Receipt and checking of goods;
- Warehousing and identification;
- Stock replenishment;
- Separation of orders;
- Product preparation (checking, packaging and labeling);
- Shipping to the carrier;
- Tracking of shipped orders;
- Delivery control.
Improve your customers’ shopping experience, contact Olicargo and implement efficient logistics processes right now.
Sources:
Maplink. (2022). Entenda como funciona a logística para e-commerce. Consultado a 8 de março de 2023, em: https://maplink.global/blog/logistica-para-e-commerce/
Eurostat. (2023). E-commerce continues to grow in the EU. Consultado a 8 de março de 2023, em: https://ec.europa.eu/eurostat/web/products-eurostat-news/w/DDN-20230228-2